Senior Marketing Strategy Analyst
About the role
We want to know, not guess, which of our marketing dollars turn into sales, and how to win more of the customers who matter most. You'll lead marketing analytics at Cactus Jack's: decide what we test, judge whether the data can be trusted, and turn what you find into recommendations for our marketing and operations leaders.
This is a strategy role built on technical depth. You'll set direction, and you'll need to understand how marketing data moves from first click to funded loan well enough to design it and catch when it breaks. Strong data and marketing analytics fundamentals are a requirement, because you can't build good strategy on numbers you can't trust.
We're a high-growth dealership group in Arizona and Texas, and we sell, finance, and service our own loans, so marketing results depend on inventory, approvals, credit quality, and how long customers stay with us. Automotive experience isn't required. What we do need is intellectual hunger: the drive to learn the business quickly.
We expect to nearly double the size of the business over the next 14 months, with a ten-year plan to grow several times larger. This seat grows with the company. As marketing scales with the business, you'll shape how we measure it and where we invest, and success here leads to owning the marketing analytics function as we grow.
Your first 120 days
You'll spend the first month learning our funnel, our data, and our attribution setup. By day 120, you'll own our marketing data pipeline, website testing, and email and SMS reporting, and you'll have helped launch a remarketing program for returning customers. We'll walk through the full 120-day plan in the first interview.
What we're looking for
Our team holds a very high bar, and we look for mastery, not ego. The people who do best and grow the most here are humble, hungry, and smart. You care more about getting it right than being right. You teach yourself what you need, and when a number doesn't add up, you don't let it go. Tools can be learned. Character can't.
- Experience in marketing analytics, growth, or performance marketing where you tied spend to sales, revenue, or customer value, not just leads and clicks
- Hands-on work with paid media, attribution, and website testing, plus email and SMS marketing
- A clear sense of how marketing data moves between ad platforms, a website, a CRM, and a warehouse, and how to tell when it breaks
- Daily use of AI in your analysis, including habits for giving it context and checking what it gives back
- Recommendations that changed how a leadership team spent money or ran marketing
Nice to have: automotive, lending, or multi-location retail experience; Google Ads, Meta, GA4, PostHog, or HYROS; BigQuery or dbt.
How we hire
Cactus Jack's (Brijay Automotive Group) is an equal opportunity employer. We welcome applicants of all backgrounds and provide reasonable accommodations throughout the hiring process.
Every application is reviewed by our recruiting team, and you'll hear back either way.